Today we arrived to Daytona Beach, Florida from Charlotte, one racing town to another! The off-season didn’t last long and the testing starts already for the Grand-Am series. I’ll be there to meet some teams and to introduce a new start-up company that wants to expand their event department through motorsports. With strong B2B relationship together with unique VIP-event ideas from the entertainment industry, I’m very excited about this relationship. Together we’ll start this by attending to most of the Grand-Am, American Le Mans and even some NASCAR Sprint Cup races. To me this is very exciting to combine the racing and the business side of it and develop it to a strong win-win situation.

It feels great to start with this concept so early of the season and a lot of exciting races, events and news to come!